October Release: New Features & Product Enhancements

We’re happy to announce the latest system release is packed with exciting platform and feature enhancements in the Paramount eMS.

Contextual Content

Contextual Content allows email marketers to include personalized real-time components within email marketing campaigns for increased subscriber engagement and click-through rates.

Through a simple interface, email marketers can now easily create, edit and include dozens of contextual real-time components (tickers, forms, video, scrolling images, animation, social media, weather, timers and more) that populate dynamically in email marketing campaigns based on geography, time and click behavior at the time of open.

Extension for Magento

Paramount’s Magento Extension helps retailers use valuable customer information and order history data to create campaigns that drive revenue.

Inbox Monitor & Inbox Preview Report Updates

An Inbox Monitor report can be requested via the Transactional Messages user interface along with some general interface improvements.

EMS Template Library Refresh

Paramount’s library of standard email templates has been updated. Many obsolete styles will be replaced with a variety of new and contemporary template designs – all fully responsive.

Want to learn more? Review the full Release Notes below for additional information.

View Release Notes

 

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